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Jollibee Group Foundation, Inc. is now the Official Name of Jollibee Foundation!
"Jollibee Foods Corporation (JFC) announces the renaming of its corporate foundation beginning 2013.
Making itself more representative of the various business units of JFC, which includes Jollibee, Greenwich, Chowking, Red Ribbon, Mang Inasal and Burger King in the Philippines, Jollibee Foundation has formally changed its name to Jollibee Group Foundation, Inc. or JGF.
The tweaking of Foundation name also seeks to serve more communities through its development programs.
“The Board of Trustees of the Foundation adopted the new name to fully represent the Foundation’s greater commitment to provide more impactful service to the communities it works with. Other than the change in name, everything else in the Foundation’s mission, programs, and structure will remain the same,” said JGF President Grace Tan Caktiong in her statement. “Our flagship programs, the Busog, Lusog, Talino (BLT) School Feeding Program and the Farmer Entrepreneurship Program (FEP) are part of our thrust of promoting Food Security for Filipino families. We are grateful for and count on the continued support of our business units, employees, business partners, customers and partners to help realize the vision of every Filipino family enjoying a life defined by dignity, purpose and active participation in nation-building”, she added.
To date, the BLT program – an initiative of JGF in partnership with local education stakeholders that addresses hunger among Grades 1 and 2 pupils and helps them to stay in school and learn better – covers more than one thousand schools nationwide; providing daily lunch to 38,000 public school pupils. This brings the total number of BLT pupils covered by the program to over 60,000 since its implementation in 2007.
On the other hand, FEP, in partnership with Catholic Relief Services and National Livelihood Development Corporation, harnesses the JFC supply chain by giving the opportunity to small farmers to be direct suppliers of Jollibee and other institutional buyers, empowering them to be more productive and profitable. It has helped more than 400 small farmers in Nueva Ecija, Pangasinan, Quezon, Ilocos Sur, Tarlac, Agusan del Sur, Davao Oriental, and Bukidnon through training and technical assistance on production, marketing and finance."
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